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Saalasti Oy: Sales Director

As a Sales Director at Saalasti You will:

  • Be a member of the strategic management team and have strong commitment on management team work.
  • Lead the global new project sales including sales operations of our headquarters, foreign subsidiaries and agent network.
  • Utilize the full potential of our sales and marketing resources by restless prospecting.
  • Define challenging sales targets and enjoy leading the sales team to deliver great results.
  • Sell hands-on together with our close-knit sales team and provide sustainable and high value solutions for our customers.
  • Develop our sales process and be responsible for growth in sales.
  • Bridge communications with customer, sales agents and partner networks by being present physically or via remote access.
  • Display a character of curiosity, open-mindedness, give speeches, write articles, renew the sales material.
  • Identify business opportunities in existing and new fields and make them reality.
  • Make initiatives and especially support sales team to make initiatives out of the customer interaction.

Working environment in Sales Director position at Saalasti Oy

  • We turn our customers’ biomass into an asset.
  • Our goal is to be the best workplace in the Finnish manufacturing industry.
  • We believe that better well-fare at work yields better outcome for three directions: our customers, employees and company.
  • Most of our customers are in the following industries:
    • Biomass processing plants
    • Bioenergy production from solid biomass
    • Wood handling in pulp & paper and saw mills
  • Our customers are experts in their processes - we are expected to level and exceed their knowledge.
  • We export 80% of our production and therefore we strive for adapting to smooth interaction with our customers all over the world.
  • Strong language skills are indispensable, and fluency in French or Portuguese are particularly valued.
  • Our business follows major investment projects, so work comes in waves.
  • Flexibility is a must, as is willingness to travel. We face every day new technologies and solutions, which should be rapidly analyzed, learnt and communicated.

If the text above generated interest in the company and a strong belief that you would be happy to work with us, take your time and read carefully the following text - or apply immediately here:


Saalasti Oy: Value-driven family business

We manufacture machinery ( for converting biomasses for fuel for power plants. We work, deliver, install and perform maintenance where our customers live: all over the world. Saalasti headquarter is located in Juvanmalmi, Espoo, near Helsinki-Vantaa airport. In Espoo we have some 45 staff. In addition, we have own operations in Sweden, Chile and Canada. New operations are to be opened in locations serving best our customers abroad to complement our worldwide agency network.

Everything at Saalasti is compared to our Values. At Saalasti we treasure the values of a family business. Long-term stability and wellbeing at work are more important for us than uncontrolled growth. This is something that our employees appreciate and why we actually grow and generate wellbeing. The young third Saalasti-generation is already working at our Board and as special forces - not because of last name but passion and talent. Try to match that and you will have fun.

Our work has a purpose: sustainability. We want to take part in sustainable development. We also want to be a better workplace. Every day. We believe that great things happen when people with similar values work together in an innovative organization and have real influence on what they do at work. We want to be among the best workplaces in Finland. Therefore, we take part in Great Place To Work® program and want do achieve a nomination among the very best. An ambitious goal, yes, for a manufacturing company, and we are not there yet. But we are already very good and improve every day.

Working at Saalasti

Your coach and supervisor, our CEO Juha Kettunen is a real pro in technology – he has both Master of Science in Engineering and eMBA degrees – and he has been practicing both sales and leadership in earnest. Juha has worked at Saalasti for 20 years. Juha’s emphasis in sales is creating solid value proposals and defining the achievable value in euros for the decision makers or influencers. On the other hand, he has a strong technical knowledge and interest in Saalasti’s product portfolio because he has been developing many of our products earlier as Saalasti’s Chief Engineer. He demands a lot, but he is also nice and just. One thing is for sure: Juha definitely beats us all in road cycling.

As our customers are located around the world, you need to travel 50 to 100 days per year. To get the most out of business trips, you need to be passionate about selling complex technologies in other cultures, and understand material handling and the inner life of machines. You do not need to have this knowledge when you apply, but you will need to be able to learn fast!

Everyone at Saalasti must be technically talented and self-directed: we build our story and the brand of Saalasti when we interact with our clients. We appreciate that decisions are done where the knowledge of a specific matter is the best, whether it is an individual person, group of employees, team leader or management team.

The importance of the work content

We like continuous improvement – something we have adopted from Lean to Saalasti Way of Operating. Our staff continuously improves one’s working methods as well as our company’s other processes. In our ERP we have an improvement suggestion system where we make already about four improvement suggestions per person per year. You are to increase that figure. And we strive for many more, since we believe in everyone enhancing their wellbeing at work by continuously suggesting small improvements, both concerning one’s own work and our products and both inside and outside one’s field of responsibility. In line with this, we have an open source ERP to enable us to continuously develop it and our processes in general.

In addition to improvement suggestions, work at Saalasti is based on teamwork and co-operation in an open and dialogic culture. This may sound fun and easy - which it often really is - but on the other hand openness requires bringing up also all difficult subjects to discussion in front of us all. Challenging situations and even conflicts do sometimes emerge. Work is not always easy but we always work hard to make life worth living. We do not believe in everyone having the same opinion but we require everyone accepting our goals and supporting our common good. There are no managers to tell you what to do. You know your work. The few managers that we have, have other tasks, including developing our tools and making sure everyone can work to their heart’s content.

We pay a decent salary. We believe that a sales person’s salary should have performance-related elements. On the other hand, we do not believe that our employees should be primarily motivated by money. The content of one’s work – bioenergy, sustainable technology and customer satisfaction – has to be the real source for both motivation and work wellbeing. We want to pay everyone so much to get the money for sure out of people’s minds. To be honest, we are not yet profitable enough to do this in the scale we would like. This is true even though we already stand in a better financial position than most of the companies in our field of business. We like to share the material wellbeing among us all, meaning we pay collective bonuses. We are good, but we strive for better.

The recruitment process: How to apply to Saalasti?

Saalasti’s recruitment process starts with filling an online form and submitting the requested attachments. The second step in the process will be an online general mental ability test. This all is to ensure that everyone has the same chance to get hired and to minimize the effect of various rating errors. As an example, we read your name and CV only after evaluating your web form answers so that we are not biased by any halo effect.

Furthermore, as people apply to Saalasti from far away, we do not want to invite people physically to interviews before the final stage. You will get to know your team even well before you make your decision regarding us. Finally, we do not want to consider the probationary period as an employee choosing period but just as a mutual insurance for satisfaction.

Recruitment process phases:

1) Online application form
2) Online general mental ability test
3) Interviews and tasks


Apply here:

Good luck!